Alteryx, LLC (formerly SRC) today put the power of the world’s fastest and most robust Geographic Business Intelligence technology platform into the hands of wider user communities via enhanced Web services capabilities demonstrated at the ICSC ReCON global retail real estate convention in Las Vegas. Enterprise customers using Alteryx in hosted, on-premise and hybrid environments will deliver custom applications to every level of user, partner and supplier within their organizations through the Alteryx menu-driven, Web wizard interface.
Customized modules demonstrated at ICSC ReCON, easily deployed as Web wizards via the Alteryx flagship SaaS subscription offering DemographicsNow.com, clearly showed how the use of business intelligence can rapidly expand into new applications and solve old business problems. For example, a non-technical realtor in the field can punch an address into a custom module to quickly assess if a particular location fits into a retail franchise’s target customer and expansion criteria. The broad capabilities and speed of this Web 2.0 platform are proving out new levels of responsiveness and business intelligence for a wide array of applications and users.“With unprecedented speed, flexibility and efficiency, now more easily deployed over the Web, the Alteryx engine delivers on the promise of enterprise-wide Business Intelligence and geospatial analytics in a true Platform-as-a-Service (PaaS) environment,” said Alteryx CEO Dean Stoecker. “No longer limited to developers and DBA-level engineers, Alteryx Web services are empowering a large new community of users across departments in all types of businesses. Every-day managers can now define, optimize and deploy custom applications that bring best-in-class analytics to critical operational, marketing and business decisions that must be made today amidst shifting demographics and locations.”
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